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---------------------------------------- Are You Using This Emergency Email Tactic In Your Marketing? ---------------------------------------------- *********************************************** Richard Was Not A Happy Camper *********************************************** Richard Palmer's fancy downtown clothing store was in big trouble. He arrived at the store, one morning in June, to find a road works project well under way. The bone shattering drone of jackhammers hit the pavement with a monotonous frenzy.
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Copyright 2005 Ronald GibsonIf you want an email campaign to succeed, you don`t want to offend anyone when sending your messages. Turn off a consumer with your email and you can be sure they`ll tune out your message. Don`t let that happen to youA message that earns respect has a better chance to make sales. That`s why our topic
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If your email campaigns only talk about what YOU think and nothing about the subscriber, no personal touches, guess what? Your subscribers will get tired very soon of reading your emails. Many will unsubscribe and forget about your products. You wouldn't want to lose subscribers so quickly, right? Your subscribers want to see that you don't focus on money but
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Forget direct email marketing for a second, and tell me if this has ever happened to you. You go outside and open your mailbox. You get the usual: bills, bank statements, maybe a phoney million-dollar offer. But then, in the middle of it all, you see an envelope from your favourite
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